{"id":8776,"date":"2023-01-17T12:12:53","date_gmt":"2023-01-17T12:12:53","guid":{"rendered":"https:\/\/wellcalf.com\/staging\/?page_id=8776"},"modified":"2025-12-23T10:36:05","modified_gmt":"2025-12-23T10:36:05","slug":"mackies-2","status":"publish","type":"page","link":"https:\/\/wellcalf.com\/staging\/case-studies\/mackies-2\/","title":{"rendered":"Mackies"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"8776\" class=\"elementor elementor-8776\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-358261e elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"358261e\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3cac9f8\" data-id=\"3cac9f8\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6ca486f elementor-section-full_width elementor-section-stretched elementor-reverse-tablet elementor-reverse-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"6ca486f\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-944860e\" data-id=\"944860e\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dc2eb84 premium-title-icon-row premium-title-color elementor-widget elementor-widget-premium-addon-title\" data-id=\"dc2eb84\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"premium-addon-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\t\t<div class=\"premium-title-container style2\">\r\n\t\t\t<h2 class=\"premium-title-header premium-title-style2\">\r\n\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"premium-title-icon\" src=\"https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2022\/12\/Improved-weight-gains.png\" alt=\"Smart monitoring improves DLWG Daily Live Weight Gain\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"premium-title-text\">\r\n\t\t\t\t\tInsightful treatment overview helps identify health problems and need for solutions\t\t\t\t<\/span>\r\n\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t<\/h2>\r\n\r\n\t\t<\/div>\r\n\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5ed6b7 elementor-widget elementor-widget-heading\" data-id=\"f5ed6b7\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Dairy farm, 350 Dairy cows<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46ada4d elementor-widget elementor-widget-text-editor\" data-id=\"46ada4d\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Read how good data and insights together with a strong focus on replacement stock are making an impact at Mackie\u2019s.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7c1f351 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7c1f351\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-d452605\" data-id=\"d452605\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a136ba1 elementor-widget elementor-widget-heading\" data-id=\"a136ba1\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Calves<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-0bc27b7\" data-id=\"0bc27b7\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-89911f1 elementor-widget elementor-widget-heading\" data-id=\"89911f1\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Health<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-62b9302\" data-id=\"62b9302\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a9fe1ed elementor-widget elementor-widget-heading\" data-id=\"a9fe1ed\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">monitoring<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-29c3f1c\" data-id=\"29c3f1c\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-77c81fe elementor-widget elementor-widget-heading\" data-id=\"77c81fe\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">tags<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-fa6eee6\" data-id=\"fa6eee6\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2018221 elementor-widget elementor-widget-heading\" data-id=\"2018221\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">insight<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-146a81b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"146a81b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-63af0ee\" data-id=\"63af0ee\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed8ed53 elementor-widget elementor-widget-heading\" data-id=\"ed8ed53\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pneumonia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-8462e41\" data-id=\"8462e41\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-88f6fdc elementor-widget elementor-widget-heading\" data-id=\"88f6fdc\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">BRD<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-b60f2f7\" data-id=\"b60f2f7\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8908996 elementor-widget elementor-widget-heading\" data-id=\"8908996\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Early Intervention<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-3d07700\" data-id=\"3d07700\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f1ff088 elementor-widget elementor-widget-heading\" data-id=\"f1ff088\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">alerts<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3a737a1\" data-id=\"3a737a1\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d413b46 premium-video__glow-none elementor-widget elementor-widget-premium-addon-video-box\" data-id=\"d413b46\" data-element_type=\"widget\" data-settings=\"{&quot;aspect_ratio&quot;:&quot;32&quot;,&quot;premium_video_box_video_type&quot;:&quot;youtube&quot;,&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"premium-addon-video-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\t\t\r\n\t\t\t\t\t<div id=\"premium-video-box-container-d413b46\" class=\"premium-video-box-container\" data-overlay=\"true\" data-type=\"youtube\" data-thumbnail=\"1\" data-hover=\"none\">\r\n\t\t\t\t<div  >\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"premium-video-box-inner-wrap\" data-video-animation=\" animated-\" data-delay-animation=\"\">\r\n\t\t\t\t\t\t<div data-src=\"https:\/\/www.youtube.com\/embed\/trvdMHwIfHo?feature=oembed&amp;rel=0&amp;mute=0&amp;loop=0&amp;controls=1&amp;playsinline=0&amp;cc_load_policy=0\" class=\"premium-video-box-video-container\">\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div style=\"background-image:url(&#039;https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Video_3x2_Mackies-2.png&#039;)\" class=\"premium-video-box-image-container none\"><\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-video-box-play-icon-container\">\r\n\t\t\t\t\t\t\t\t<i class=\"premium-video-box-play-icon fas fa-play\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-af2b0db elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af2b0db\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e6c1f18\" data-id=\"e6c1f18\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cda6045 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"cda6045\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_smoove&quot;:&quot;true&quot;,&quot;avante_ext_smoove_disable&quot;:&quot;769&quot;,&quot;avante_ext_smoove_duration&quot;:1000,&quot;avante_ext_smoove_translatey&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:40,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_rotatex&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-90,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_translatez&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-140,&quot;sizes&quot;:[]},&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_smoove_scalex&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_scaley&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_rotatey&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_rotatez&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_translatex&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_skewx&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_skewy&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_perspective&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1000,&quot;sizes&quot;:[]},&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Introduction<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5dab4a8 elementor-widget elementor-widget-text-editor\" data-id=\"5dab4a8\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><strong>Mackies<\/strong> is a large dairy farm business based in Aberdeenshire, famed for its ice-cream production. The modern dairy unit utilizes cutting edge technologies in the husbandry of the 300-cow herd. Replacement heifers are reared in a purpose-built calf unit.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c0cefb elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"6c0cefb\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_smoove&quot;:&quot;true&quot;,&quot;avante_ext_smoove_disable&quot;:&quot;769&quot;,&quot;avante_ext_smoove_duration&quot;:1000,&quot;avante_ext_smoove_translatey&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:40,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_rotatex&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-90,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_translatez&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-140,&quot;sizes&quot;:[]},&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_smoove_scalex&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_scaley&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_rotatey&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_rotatez&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_translatex&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_skewx&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_skewy&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_perspective&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1000,&quot;sizes&quot;:[]},&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Challenge<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4931358 elementor-widget elementor-widget-text-editor\" data-id=\"4931358\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Although they had excellent stockmanship, a lack of centralized record for treatment usage across the large unit meant it was hard to get a full picture of treatments given to calves and to understand the scale of any issues. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da69b44 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"da69b44\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_smoove&quot;:&quot;true&quot;,&quot;avante_ext_smoove_disable&quot;:&quot;769&quot;,&quot;avante_ext_smoove_duration&quot;:1000,&quot;avante_ext_smoove_translatey&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:40,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_rotatex&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-90,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_translatez&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-140,&quot;sizes&quot;:[]},&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_smoove_scalex&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_scaley&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_rotatey&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_rotatez&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_translatex&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_skewx&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_skewy&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;avante_ext_smoove_perspective&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1000,&quot;sizes&quot;:[]},&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Solution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5aa362 elementor-widget elementor-widget-text-editor\" data-id=\"c5aa362\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Under the WellCalf program, each calf was given a Smartbell tag to monitor temperature and activity and provide individual animal health status reports. Calf treatments were entered in the Smartbell Premium app giving instant insight into treatment numbers, with colour coding allowing easy understanding of the reasons for treatment. The data set also builds up a record of treatments over time comparing month-on-month figures and identifying disease trends, informing better heard health planning.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-590c9b2\" data-id=\"590c9b2\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b33827b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b33827b\" data-element_type=\"section\" data-settings=\"{&quot;sticky_offset&quot;:70,&quot;sticky_effects_offset&quot;:70,&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-99c033c\" data-id=\"99c033c\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f47e646 premium-testimonial__skin1 elementor-widget elementor-widget-premium-addon-testimonials\" data-id=\"f47e646\" data-element_type=\"widget\" id=\"fixed-section\" data-settings=\"{&quot;skin&quot;:&quot;skin1&quot;,&quot;img_position&quot;:&quot;relative&quot;,&quot;arrows_lq_effect&quot;:&quot;none&quot;,&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"premium-addon-testimonials.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\t\t\r\n\t\t<div class=\"premium-testimonial-box\">\r\n\r\n\t\t\t\r\n\t\t\t\t<div class=\"premium-testimonial-container\">\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-testimonial-upper-quote\">\r\n\t\t\t\t\t\t\t<svg  class=\"premium-testimonial-quote\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" width=\"48\" height=\"37\" viewBox=\"0 0 48 37\"><path d=\"m37,37c6.07,0,11-4.93,11-11s-4.93-11-11-11c-.32,0-.63.02-.94.05.54-4.81,2.18-9.43,4.79-13.52.19-.31.2-.7.03-1.01-.18-.32-.51-.52-.88-.52h-2c-.27,0-.54.11-.73.31-5.14,5.41-11.27,14.26-11.27,25.69,0,6.07,4.93,10.99,11,11h0Zm-26,0c6.07,0,11-4.93,11-11s-4.93-11-11-11c-.32,0-.63.02-.94.05.54-4.81,2.18-9.43,4.79-13.52.19-.31.2-.7.03-1.01-.18-.32-.51-.52-.87-.52h-2c-.27,0-.54.11-.73.31C6.13,5.72,0,14.57,0,26c0,6.07,4.93,10.99,11,11h0Zm0,0\"\/><\/svg>\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"premium-testimonial-content-wrapper\">\r\n\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<div class=\"premium-testimonial-text-wrapper\">\r\n\t\t\t\t\t\t\t<div >\r\n\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">I was originally cynical about the use of the data, but now we look at the app 2 or 3 times a day. Our antibiotic usage has gone down and the calves turn around much quicker.<\/span><\/p>\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-testimonial-img-wrapper\">\r\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/David-1.png\" alt=\"David\" class=\"premium-testimonial-person-image\">\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\r\n\r\n\t\t\t\t\t\t\t<div class=\"premium-testimonial-author-info\">\r\n\t\t\t\t\t\t\t\t<h3 class=\"premium-testimonial-person-name\">\r\n\t\t\t\t\t\t\t\t\t<span >\r\n\t\t\t\t\t\t\t\t\t\tDavid Smurthwaite\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/h3>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h6 class=\"premium-testimonial-job\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"premium-testimonial-company-link\" >\r\n\t\t\t\t\t\t\t\t\t\t\tMackies of Scotland\t\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h6>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-testimonial-lower-quote\">\r\n\t\t\t\t\t\t\t<svg  class=\"premium-testimonial-quote\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" width=\"48\" height=\"37\" viewBox=\"0 0 48 37\"><path d=\"m37,37c6.07,0,11-4.93,11-11s-4.93-11-11-11c-.32,0-.63.02-.94.05.54-4.81,2.18-9.43,4.79-13.52.19-.31.2-.7.03-1.01-.18-.32-.51-.52-.88-.52h-2c-.27,0-.54.11-.73.31-5.14,5.41-11.27,14.26-11.27,25.69,0,6.07,4.93,10.99,11,11h0Zm-26,0c6.07,0,11-4.93,11-11s-4.93-11-11-11c-.32,0-.63.02-.94.05.54-4.81,2.18-9.43,4.79-13.52.19-.31.2-.7.03-1.01-.18-.32-.51-.52-.87-.52h-2c-.27,0-.54.11-.73.31C6.13,5.72,0,14.57,0,26c0,6.07,4.93,10.99,11,11h0Zm0,0\"\/><\/svg>\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\r\n\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0637dbb elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0637dbb\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;shape_divider_top&quot;:&quot;abstract-web&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ba53f86\" data-id=\"ba53f86\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-bc993e5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bc993e5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-abade11\" data-id=\"abade11\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-21882c6 elementor-widget elementor-widget-image\" data-id=\"21882c6\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-683x1024.png\" class=\"attachment-large size-large wp-image-8838\" alt=\"\" srcset=\"https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-683x1024.png 683w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-200x300.png 200w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-768x1152.png 768w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-1024x1536.png 1024w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-1366x2048.png 1366w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-440x660.png 440w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-600x900.png 600w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down.png 1648w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b55baa7 elementor-widget elementor-widget-heading\" data-id=\"b55baa7\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Reduced disease incidence autumn 35%<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-bc14765\" data-id=\"bc14765\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c170e79 elementor-widget elementor-widget-image\" data-id=\"c170e79\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-683x1024.png\" class=\"attachment-large size-large wp-image-8838\" alt=\"\" srcset=\"https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-683x1024.png 683w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-200x300.png 200w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-768x1152.png 768w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-1024x1536.png 1024w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-1366x2048.png 1366w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-440x660.png 440w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down-600x900.png 600w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-down.png 1648w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4263667 elementor-widget elementor-widget-heading\" data-id=\"4263667\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Decreased antibiotic use 20%<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-3b5ec77\" data-id=\"3b5ec77\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0ddd2ce elementor-widget elementor-widget-image\" data-id=\"0ddd2ce\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-up-683x1024.png\" class=\"attachment-large size-large wp-image-8834\" alt=\"\" srcset=\"https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-up-683x1024.png 683w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-up-200x300.png 200w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-up-768x1152.png 768w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-up-1024x1536.png 1024w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-up-1365x2048.png 1365w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-up-440x660.png 440w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-up-600x900.png 600w, https:\/\/wellcalf.com\/staging\/wp-content\/uploads\/2023\/01\/Arrow-up.png 1647w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa4dbfd elementor-widget elementor-widget-heading\" data-id=\"fa4dbfd\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2 years\u2019 treatment records uploaded<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-71a021a elementor-widget elementor-widget-ha-creative-button happy-addon ha-creative-button\" data-id=\"71a021a\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"ha-creative-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div data-magnetic=\"no\" class=\"ha-creative-btn-wrap\">\n\t\t\t<a class=\"ha-creative-btn ha-stl--iconica ha-eft--slide-in-down\" href=\"https:\/\/wellcalf.com\/staging\/case-studies\/\" rel=\"nofollow\"><span>Our Case Studies<\/span><i aria-hidden=\"true\" class=\"fas fa-arrow-alt-circle-right\"><\/i><\/a>\n\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e5554dc elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e5554dc\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3bdd1c8\" data-id=\"3bdd1c8\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d564201 elementor-widget elementor-widget-heading\" data-id=\"d564201\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Want to chat with someone on the team to implement this in your farm?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b95056a\" data-id=\"b95056a\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6d1a2a0 elementor-widget__width-auto elementor-widget elementor-widget-ha-creative-button happy-addon ha-creative-button\" data-id=\"6d1a2a0\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;,&quot;avante_ext_link_sidemenu&quot;:&quot;false&quot;}\" data-widget_type=\"ha-creative-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div data-magnetic=\"no\" class=\"ha-creative-btn-wrap\">\n\t\t\t<a class=\"ha-creative-btn ha-stl--iconica ha-eft--slide-in-down\" href=\"https:\/\/wellcalf.com\/staging\/contact-us\/\" rel=\"nofollow\"><span>GET IN TOUCH<\/span><i aria-hidden=\"true\" class=\"fas fa-arrow-alt-circle-right\"><\/i><\/a>\n\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>CASE STUDY: Mackies of Scotland Insightful treatment overview helps identify health problems and need for solutions Dairy farm, 350 Dairy cows Read how good data and insights together with a strong focus on replacement stock are making an impact at [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":3527,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-8776","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/wellcalf.com\/staging\/wp-json\/wp\/v2\/pages\/8776","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wellcalf.com\/staging\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wellcalf.com\/staging\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wellcalf.com\/staging\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wellcalf.com\/staging\/wp-json\/wp\/v2\/comments?post=8776"}],"version-history":[{"count":0,"href":"https:\/\/wellcalf.com\/staging\/wp-json\/wp\/v2\/pages\/8776\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/wellcalf.com\/staging\/wp-json\/wp\/v2\/pages\/3527"}],"wp:attachment":[{"href":"https:\/\/wellcalf.com\/staging\/wp-json\/wp\/v2\/media?parent=8776"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}